Terely
Terely is a traditional bakery located in Bogotá, Colombia specializing in celebratory cakes. It’s positioning challenge was to be recognized as a modern, young, professional bakery that bakes with the care of traditional baking we all know and love. Creable was brought on board to rejuvenate their brand, which hadn’t change in twenty years. The [...]
Swash
Stop doing laundry? Not completely. Swash, sort of the anti-wash brand, launched nationally in 2008 using new technologies to refresh your clothing without a washing machine – saving time, energy, and gallons of water. P&G came to us with Swash in its initial conceptual stage, as a Clay Street Project, a new product initiative aimed at [...]
Lujuria
Lujuria is a contemporary, high end Colombian adult concept store. Created around the idea of being more than a sex shop, a “love” shop. A place where sex is a sacred component and always love’s partner in crime. Creable was brought on board to create the brand look, tone and feel, and many of its [...]
Body Treats Trio
Confidence is Sexy. Booty Parlor approached us to design the packaging for 3 core products to define & capture the essence at the brand’s heart. The designs were to be sexy & fabulous and establish Booty Parlor as a leader in the adult beauty and sex-related products industry by appealing to women as comfortably as [...]
Polly Pocket Style Guides
One of Mattel’s top-selling toy lines is the Polly Pocket brand. Under the creative direction of Margo Chase, a series of seasonal licensing guides were designed with a system of icons, patterns, borders, character illustrations, apparel silhos and themed products for use by licensees in branding and marketing to support the Polly Pocket toys and [...]
Chinese Laundry
Shoe manufacturer Chinese Laundry was facing the problem that their box designs did not reflect the quality of their product or positioning of their company. With the creative direction of Margo Chase, our task was to re-brand four lines under the Chinese Laundry trade name, creating packaging designs that convey a more contemporary, fashionable style. [...]
Lola Mola
Often mistaken as a unique fashion statement, Lola Mola is a grass-roots, in-house brand inspired by the rich culture of the Colombian indigenous. We created this brand to exemplify a childlike naiveté and innocence for a straight-forward appeal that cannot be ignored and cannot be found in a superfluous industry of modern mass-marketed style-uniforms. Working closely [...]
Lujuria
Lujuria is a contemporary, high end Colombian adult concept store. Created around the idea of being more than a sex shop, a “love” shop. A place where sex is a sacred component and always love’s partner in crime. Creable was brought on board to create the brand look, tone and feel, and many of its [...]
Lola Mola
Often mistaken as a unique fashion statement, Lola Mola is a grass-roots, in-house brand inspired by the rich culture of the Colombian indigenous. We created this brand to exemplify a childlike naiveté and innocence for a straight-forward appeal that cannot be ignored and cannot be found in a superfluous industry of modern mass-marketed style-uniforms. Working closely [...]
Chinese Laundry
Shoe manufacturer Chinese Laundry was facing the problem that their box designs did not reflect the quality of their product or positioning of their company. With the creative direction of Margo Chase, our task was to re-brand four lines under the Chinese Laundry trade name, creating packaging designs that convey a more contemporary, fashionable style. [...]
