The Entertainment Gathering ’07
The Entertainment Gathering came to us for their collateral for the EG ’07 Conference held at the The Getty, presented by some of the most important and prominent artists, musicians, technocrats, filmmakers & scientists of our time.
The inspiration for this work comes from premise of ordinary human beings accomplishing extra-ordinary things. In collaboration with illustrators from allPopArt, we’ve turned the presenters of the ’07 program into characters of a comic-esque superhero epic. No ordinary event program can become a keepsake.
We also designed a plethora of unforgettable collectible trading cards that were used to promote the sponsors and presenters at the event, as well as award prizes.
The cards were swapped and chatted about during the conference as incredible buzz pieces and we spotted many programs peeking out from purses and pockets, riding home with the attendees.